Penina Shepherd, MD and Founder of ACUMEN BUSINESS LAW, was one of two Keynote Speakers at Opportunity Knocks in the cricket Ground in Hove on 6 July. The event was well attended with over 150 business people in attendance.
In her inspiring presentation, based on her bestseller book The Freedom Revolution, Penina shared her entrepreneurial and personal journey of setting up ACUMEN BUSINESS LAW from a complete standstill, at the start of the worst economic climate, on a shoestring budget, with a new born third child and a life threatening illness. What she did have, however, was an abundance of passion for making a difference in the legal industry. Her revolutionary vision, innovation and business model have been remarkably successful. The firm, was voted a, Top 50 Innovative Law Firms in the UK and Europe (Financial Times), now boasts a great team of commercial lawyers, offices in Brighton & Gatwick and an impressive long line of business clients.
Penina told about the revolution that has taken the business world by storm whereby business people follow their passion and purpose and, precisely because of this, enjoy extraordinary financial success. She encouraged entrepreneurs to be remarkable, ‘in a world of black and white be ginger’, stand out and follow your passion. She shared her 7 top tips including never give up which the audience were enthusiastically tweeting about. In fact the twitter feed #oppknocks kept flowing with remarks on being inspired and quotes from the talk.
The event also had a panel of experts as judges in a live pitching competition for five of Brighton’s best entrepreneurs to win ‘money can’t buy’ prizes courtesy of the corporate partners.
Opportunity Knocks is a collaborative event that brings together the best entrepreneurial talent, leading business experts and the wider eco-system. It is part of Entrepreneurial Spark powered by Natwest and it works in collaboration with very special mentors, entrepreneurs and professional services businesses.
“I was honoured to be invited to present at this great event”, says Shepherd, “it was a great event, very well attended and professionally organised. I learned a lot and was inspired by the other speakers and attendees.”